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What a business website actually costs in 2027

Real numbers for Spain: what a starter site, a corporate site and an online store cost in 2027, where the money goes, what has changed and what should never be on your invoice.

In 2027, a professionally built business website in Spain costs roughly €1,200–2,500 for a compact starter site (up to five pages), €2,500–5,500 for a full corporate site (five to twelve pages) and €4,500–15,000 for an online store. On top of that, plan €150–700 a year for hosting, domain and email, and €80–350 a month if you want someone to keep it updated and secure. A quote far below these ranges is usually a template with your logo on it; a quote far above should list custom functionality you can name.

Key numbers at a glance

  • Starter site, up to 5 pages: €1,200–2,500
  • Corporate site, 5–12 pages: €2,500–5,500
  • Online store: €4,500–15,000
  • Custom web application (bookings, client portals, dashboards): €8,000–40,000+
  • Hosting, domain and business email: €150–700 per year
  • Maintenance and support: €80–350 per month

These are the ranges we work with at Diqoded, and they match what a careful independent studio in Spain charges. You can see what each range includes on our capabilities and pricing page.

Where does the money actually go?

On a typical €4,000 corporate site, the budget splits roughly like this:

  • Structure and content planning — about 15%. Which pages exist, what each one has to answer, which page is the one people should land on from Google.
  • Design — about 25%. Not decoration: layout that makes the offer, the price and the next step obvious on a phone.
  • Development — about 35%. Building the pages, the forms, the editing area, speed and accessibility work.
  • Search and AI visibility — about 10%. Titles, descriptions, structured data, sitemap, redirects from the old site.
  • Testing and launch — about 10%. Real phones, real forms, real emails arriving.
  • Training and handover — about 5%. So you can change a price or an opening hour without calling anyone.

If a quote does not show something like this breakdown, ask for it. A provider who cannot explain where the hours go is usually not spending them.

What makes the price go up?

The number of pages matters less than people think. What moves the price:

  • Unique page types, not page count. Ten service pages built from one template cost far less than five pages that are each different.
  • Languages. Each extra language adds roughly 20–35%: translation, but also separate titles, descriptions and search set-up for that language. On the Murcia coast, English is rarely optional.
  • Integrations. Online booking, payments, a CRM, an accounting tool. Each one is a project in itself.
  • Content written from scratch. Good copy is often the most valuable part of the site, and it is rarely included by default.
  • Photography and illustration. Real photos of your work outperform stock images, and they cost money and a day of your time.

What has changed for 2027?

Three things push the basic standard of a business website up compared with a few years ago:

  1. AI assistants answer the question before Google shows a list. ChatGPT, Gemini and Perplexity read websites and recommend businesses. They favour sites that state clearly what you do, for whom, where and at what price, in text a machine can read. Structured data and fast, server-rendered pages are now part of a basic build, not an extra.
  2. Accessibility is a legal requirement for many sites. The European Accessibility Act has applied since 28 June 2025 to online stores and many consumer-facing services in the EU. Micro-enterprises providing services are exempt, but building accessibly from the start costs far less than fixing it later.
  3. Kit Digital is no longer a budget line. The programme closed new applications in 2025, so 2027 budgets cannot count on that grant. It also left many businesses with quickly built sites that now need a proper rebuild.

What should never appear on your invoice?

  • A "custom design" that is a purchased theme. Themes are fine; paying custom-design prices for one is not.
  • A domain registered in the agency's name. The domain must be yours, in your account.
  • Hosting you cannot leave. You should be able to take your site and move it.
  • "SEO" without a list of what is done. Ask which pages get which titles, what structured data is added and how old URLs are redirected.

How do you compare two quotes?

Put the same five questions to every provider:

  1. Which pages and page types are included?
  2. Who writes the content, and in how many languages?
  3. Can I edit texts, prices and photos myself after launch?
  4. Who owns the domain, the hosting account and the code?
  5. What exactly is included after launch, and for how long?

The cheaper quote usually answers fewer of them.

FAQ

Is a €500 website worth it?

For a sole trader who only needs a phone number and a map, a builder like Wix or a simple template can be enough. For a business that wants enquiries from search and AI assistants, a €500 site rarely covers content, structured data or a second language, which is where the results come from.

How long does a business website take?

A starter site takes two to three weeks, a full corporate site four to six, and an online store six to twelve. The most common delay is not development but waiting for texts and photos.

Do I need to pay monthly after launch?

You will always pay for hosting and the domain. A maintenance plan is optional, but a site nobody updates becomes slower and less secure every year. See what a support plan should and should not include.

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